{"id":18317,"date":"2021-03-05T11:00:52","date_gmt":"2021-03-05T10:00:52","guid":{"rendered":"https:\/\/www.andamur.com\/?p=18317"},"modified":"2023-06-02T07:52:49","modified_gmt":"2023-06-02T06:52:49","slug":"andamur-launches-another-strong-capable-truckers-women-campaign-to-give-visibility-to-women","status":"publish","type":"post","link":"https:\/\/www.andamur.com\/en\/news\/andamur-launches-another-strong-capable-truckers-women-campaign-to-give-visibility-to-women\/","title":{"rendered":"Andamur launches another \u2018Strong, Capable, Truckers: WOMEN\u2019 campaign to give visibility to women"},"content":{"rendered":"<div class=\"ecode_shortcode_video\" data-id-video=\"2smGYaUMRDo\" data-type-video=\"youtube\"><i><svg width=\"100px\" height=\"71px\" viewBox=\"0 0 100 71\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-366.000000, -261.000000)\" fill=\"#C4302B\" fill-rule=\"nonzero\"><g transform=\"translate(366.000000, 261.000000)\"><path d=\"M79.2312815,0 L20.7687185,0 C9.29846139,0 0,9.29846139 0,20.7687185 L0,49.9938178 C0,61.4640749 9.29846139,70.7625363 20.7687185,70.7625363 L79.2312815,70.7625363 C90.7015386,70.7625363 100,61.4640749 100,49.9938178 L100,20.7687185 C100,9.29846139 90.7015386,0 79.2312815,0 Z M65.1855419,36.803174 L37.8406988,49.8450112 C37.112067,50.1925159 36.2704202,49.6612806 36.2704202,48.854124 L36.2704202,21.9552669 C36.2704202,21.1366136 37.1341928,20.6060291 37.864343,20.9760933 L65.2091861,34.8331132 C66.0221995,35.2450429 66.0080998,36.4109839 65.1855419,36.803174 Z\"><\/path><\/g><\/g><\/g><\/svg><\/i><picture><source media=\"(min-width:1024px)\" srcset=\"https:\/\/img.youtube.com\/vi\/2smGYaUMRDo\/maxresdefault.jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/img.youtube.com\/vi\/2smGYaUMRDo\/hqdefault.jpg\" alt=\"Video - Andamur launches another \u2018Strong, Capable, Truckers: WOMEN\u2019 campaign to give visibility to women\"><\/picture><\/div>\n<p>For the last three years, every 8 March, Andamur has worked to highlight the role of female truck drivers under the motto \u2018Strong, Capable, Truckers: WOMEN\u2019.<\/p>\n<p>For years, the professional transport industry was seen as a domain for men, in which there was no role for women. But according to European Commission figures in the <em>Women in Transport-EU Platform for Change<\/em>, 22% of transport professionals in Europe are women. This may seem like a small percentage, but more and more women are choosing to become professional drivers and fighting to overcome gender barriers.<\/p>\n<p>As a company, Andamur is committed to an inclusive and diverse corporate culture. Currently, 64% of Andamur staff are women, involved at all levels of the organisation.<\/p>\n<p>This commitment to equality and the visibility of women in the workplace is the starting point for our campaign, in which we share and promote our values with all our customers and with women truck drivers in particular every 8 March.<\/p>\n<p><strong>Andamur and International Women\u2019s Day<\/strong><\/p>\n<p>At Andamur, each year we launch a Women&#8217;s Day campaign involving a number of initiatives at our service areas and on our social media. Last year we met three female truckers who shared their story with us: how they started out, why they like trucking and the difficulties or situations they\u2019ve experienced as women. With this series of videos entitled <a href=\"https:\/\/www.andamur.com\/cada-viaje-importa\/#av-layout-grid-1\"><strong><em>Trucker Women<\/em><\/strong><\/a>, we were able to hear the stories of Cruz Fuentes, Vanessa Almagro and Luz Seller.<\/p>\n<p>This year our campaign takes a 180-degree turn by choosing another perspective to give visibility to women: through the eyes of their male colleagues. This time it was male drivers who told us about their professional experience with the women, the courage and professionalism of female truckers, some anecdotes from their daily life and how they see the future of women in the transport profession.<\/p>\n<p>To close the campaign, all the women truck drivers who visit an Andamur service area on 8 March will receive a waistcoat sporting the campaign slogan and the hashtag #SoyCamionera (#IAmAFemaleTrucker).<\/p>\n<p>These initiatives for International Women&#8217;s Day are part of our CSR Plan <strong><em>Taking Care of What Matters<\/em>, within the focus on driver care with which we aim to improve the day-to-day life of those who devote their lives to the road<\/strong>. And this week we focus on women.<\/p>\n<p>With the International Women\u2019s Day campaign and our commitment to an inclusive and diverse corporate culture, at Andamur we\u2019re doing out bit to reach the UN\u2019s SDG 5 Gender Equality.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the last three years, every 8 March, Andamur has worked to highlight the role of female truck drivers under the motto \u2018Strong, Capable, Truckers: WOMEN\u2019.<\/p>\n","protected":false},"author":1,"featured_media":18307,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-18317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Andamur launches another \u2018Strong, Capable, Truckers: WOMEN\u2019 campaign to give visibility to women - 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